A Look Back at 2011

Starmount's New OfficeNow that 2011 is behind us, I wanted to take a look back and share what a great year it has been for Starmount. We’ve grown in every way — our product set, the number of customers and partners we work with, and a move to a new office.

Over the past year, we released new versions of both our Engage and Impact products, and announced our new Connect product at the National Retail Federation Big Show in New York. If you haven’t heard the buzz, Connect is an open shopper engagement platform that empowers retailers to deliver a more personalized in-store shopping experience and increase in-store sales. For more information, take a look at the Connect section of our Web site, or read the press release.

Within our new walls, we have put an emphasis on company culture. By focusing on environment and making Starmount a great company to work for, we have seen a growing spirit and zeal that is quite exciting.

Our partner ecosystem has continued to grow through the last year, as has our customer base. One industry-leading customer, Urban Outfitters, has received a great deal of press this year as a result of their successful, chain-wide deployment of mobile selling technology. Their efforts to better reach their customers have been recognized with two awards for excellent cross-channel customer experience: an RIS Fusion award and a Retail TouchPoints award.  Our work with Pep Boys has led to a new system that allows customers to order tires online to have them installed in-store. We are proud to work with our customers, and look forward to bringing the industry more cutting-edge products that solve real world problems in 2012.

 

Starmount NRF12 Booth

Starmount customer Urban Outfitters wins Customer Engagement Award

Retail TouchPoints has honored Urban Outfitters with a Customer Engagement Award in the category of mobile POS. Starmount's mobile selling assistant, Engage, is implemented in Urban Outfitters stores and allows the specialty retailer to bring the interactivity, speed and convenience of the online experience to its brick-and-mortar stores.  Urban Outfitters was one of 10 retailers ...

Bridging the Gap from Online to In-Store

I was discussing a quote from the CEO of Urban Outfitters with a group of retailers recently. At an event, Glen Senk remarked: “Just yesterday we were asking ourselves how to make our Web sites as good as our stores, and now we’re working hard to get parts of our stores’ experience as good as our Web site.” I realized that a simple analysis of his on-stage comments could teach ...

Starmount a Finalist for Austin Business Journal’s Tech Innovation awards

Starmount was recently named one of the most innovative tech companies in Austin by the Austin Business Journal. In October, our President and CTO Jerry Rightmer was invited to participate in a fast-pitch session for nominees for the Austin Business Journal's 2011 Tech Innovation Awards. From online security to energy-efficient lighting, the nominees were as diverse and varied as ...

Optimizing the Shopping Experience

In my previous post, I mentioned how Starmount is focused on the shopper and how we work with retailers to help them deliver the best shopper experience possible. But what exactly makes for a good shopping experience? I think we can all come up with some criteria for what constitutes our ideal shopping experience, but when I went looking for a complete and all-encompassing ...

Retail Industry Trends

As a company, our mission is to enable shoppers to have an optimal and personal shopping experience and we work with a number of members of the Retail 500 to achieve this goal through technology. As a new voice to the Starmount blog, my objective is to share helpful and relevant industry insight we gain along the way to making our mission a reality, so that our readers may also ...

Starmount and mobile conversations at Shop.org

The Starmount team talked with a wide range of Shop.org attendees who were looking for ways to leverage their ecommerce channels to enhance the customer experience in their brick-and-mortar operations. We also managed to take advantage of some of this year’s keynote and panel sessions and thought we’d share a few key observations we gleaned from this year’s Shop.org speakers and ...

TouchPoints TV at Shop.org interviews Jerry Rightmer on Mobile Retail

The impact of mobile on the shopping experience was a hot topic of discussion at Shop.org this year. Retail TouchPoints interviewed Starmount's CEO, Jerry Rightmer , about how our current solutions provide store associates with tools to better engage the customer in the aisle — from point-of-interest to point-of-purchase —to enhance the shopper’s experience and increase ...

Reclaim the Store Floor with Mobile Technology- RIS News article

Our President and CTO, Jerry Rightmer, was published online this week in RIS News. In his article, “Reclaim the Store Floor with Mobile Technology,” Jerry talks about how savvy shoppers with smartphones are often trumping store sales associates in terms of product knowledge. By arming associates with mobile technology, retailers can level out the playing field to not only help ...

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